It was quite a challenge to make people eat crab ice cream.

If it doesn’t taste good it doesn’t go on the menu.

I would try doing a dish 30 different ways.

Now my complaint is there are only 18 hours to work in a day.

Television forces people to be larger than life. I would be too shy.

But most is all to do with work. There are aspects of work that are enjoyable, that you could call a hobby.

We sunk everything into it. It came close to going under several times.

You need to do the work to bring the money in, but not compromise standards.

I am not the world’s most confident person.

I was determined that if I failed it wouldn’t be due to lack of effort.

I’ve got around 400 cookbooks.

It was not easy with a newborn, asking your wife to give up the family home and your security.

Being branded number one restaurant in the world is actually very humbling.

It was quite a challenge to make people eat crab ice cream.

No, when I worked as an accountant I was falling asleep waiting for 5 o’clock.

And I like asking questions, to keep learning; people with big egos might not want to look unsure.

A lot of country pubs will receive Michelin stars.

You know how sad your life is when you know the release date of DVDs.

We were saving, saving, saving then going to France and blowing the money eating. She was a nurse and had never experienced fine dining but she loved it, too. Our mates thought it absurd.

I have this desire to keep improving, so I find fault.

What gets me excited is the original principle.