Image has to be its own fortress, in spite of the owners. People can’t separate that or they don’t comprehend that you can turn that on and off for each one of the different entities.

Meaning of the quote

The image or brand you create has to be strong and independent, even if the owner or company tries to change it. People may not understand that you can adjust the image or brand for different situations or businesses. The image or brand has to be able to stand on its own, no matter what the owners want to do with it.

About Todd McFarlane

Todd McFarlane is a Canadian comic book creator best known for his work on The Amazing Spider-Man and as the creator of the superhero horror-fantasy series Spawn. He is the co-founder and current President of Image Comics, and has been a high-profile collector of record-breaking baseballs.

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More quotes from Todd McFarlane

I’ve been fortunate to come on places where the question isn’t why did I do it? The question to me is always, why didn’t anybody else do it before me? Those are the ones that I scratch my head about.

Todd McFarlane

Canadian artist and entrepreneur

But again, I put in my time with Marvel and DC so there was that period of my life of trying to learn how to draw and tell stories in a proper fashion.

Todd McFarlane

Canadian artist and entrepreneur

I still do some inking here and there and I’ve actually got a book that I’m going to ink entirely.

Todd McFarlane

Canadian artist and entrepreneur

I’m tired of trying to get other people to see into my brain. I’m done.

Todd McFarlane

Canadian artist and entrepreneur

I guess The Grudge made over $100 million, but none of them had long legs after they came out but they all opened up and found an audience. If you could make those movies for a price, which is what I want to do with Spawn, then you could have some success.

Todd McFarlane

Canadian artist and entrepreneur

Anthology shows as a whole scare people. The networks can’t quite get their heads around it.

Todd McFarlane

Canadian artist and entrepreneur

The attempt is that we want to get a couple of minutes under our belt, depending on how good the tests are and take that into Hollywood. The fallback is we’re going to DVD anyways. We’ve got that covered.

Todd McFarlane

Canadian artist and entrepreneur

To me, I was always just standing on the sidelines because up until issue 50, we were just doing Spawn. I wasn’t recruiting anybody because I didn’t have any books for people to work on.

Todd McFarlane

Canadian artist and entrepreneur

Image has to be its own fortress, in spite of the owners. People can’t separate that or they don’t comprehend that you can turn that on and off for each one of the different entities.

Todd McFarlane

Canadian artist and entrepreneur

Here is a fear for me, I never wanted to be one of those guys that was defined by a body of work 20 years old.

Todd McFarlane

Canadian artist and entrepreneur

That was my fear, which is why when I was took over a book, I was always trying to tweak it a little bit so that it looked like I was trying to add something instead of keeping the status quo.

Todd McFarlane

Canadian artist and entrepreneur

That became a big time in comic books because it’s when people were starting to break out into independent stuff, the market was getting choked with speculators and everybody was trying to do their own trick covers.

Todd McFarlane

Canadian artist and entrepreneur

If I ever do anything, it actually might be some fantasy elf thing or even some cute, funny thing. Just to do something a little bit out of the ordinary. I’ve done my superhero gig.

Todd McFarlane

Canadian artist and entrepreneur

I’m a guy who likes to watch something cool, creepy and suspenseful and there is no show to watch as an adult that would scare me at for even four seconds.

Todd McFarlane

Canadian artist and entrepreneur

Obviously Spawn was at the top of the charts at that point so you get a lot of opportunities.

Todd McFarlane

Canadian artist and entrepreneur

I even knew some of the dialogue but it was definitely cool to look at. We always argue that the movies should be loyal but in this case I could argue that it might have been too loyal.

Todd McFarlane

Canadian artist and entrepreneur

Given that I have to share my computer with my three children, it’s not usually a site that I get to spend that much time on. I’m usually on the Nickelodeon site, coloring with my little five year old or something.

Todd McFarlane

Canadian artist and entrepreneur

The deal is that you can do it, you don’t really owe me anything, but at the end of it, I own the film. Then I can actually go out and reprint or not reprint if it I want.

Todd McFarlane

Canadian artist and entrepreneur

I think people would actually be surprised by what we put out. Unfortunately the shadow that the original founders cast was that they were just artists that can’t write books so people swept the whole of Image with that paintbrush.

Todd McFarlane

Canadian artist and entrepreneur

It can’t really happen today the way it did back then and part of that is because I think there’s a bit of a competitive scare over at Marvel and DC so they lock guys up with exclusive contracts.

Todd McFarlane

Canadian artist and entrepreneur

You’ve got to let it go and say it was the best I could do at that time and place in my life. You hope that the thing you’re doing next is a little bit better.

Todd McFarlane

Canadian artist and entrepreneur

It works in the comic book, but as the audiences have gotten older and more sophisticated, I think the stories need to grow up with them. This is a story about a couple of rival gangs and what goes wrong in a couple of days.

Todd McFarlane

Canadian artist and entrepreneur

A lot was happening, plus there were an enormous number of people in the industry that were going to conventions, so it was a pretty fun time. Also there was a lot of controversy and I was at the forefront of some of that.

Todd McFarlane

Canadian artist and entrepreneur